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1 tag should link to many different topics and keywords that you've posted about and you should assign no more than three tags .  Be sure that the tags you choose are not just repetitive of one another and diverse as this may actually hurt your SEO efforts. Together with helping readers find what theyre searching for and reviving some of your content that is previous , inner linking permits you to underline your website's validity.  It is possible to link to other blog posts or to your web pages.   Shorten Your Blog URL Site URLs are among the first items that search engines crawl to inform what your page is all about.  Because of this, its readable and also to avoid a mess of characters and numbers that provide no context.

 

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Below is it reveals where to put keywords and the best way to structure them.  Remember that your URL doesn't have to be an immediate pick up of the page title.  Since they're easier for readers and search engines to comprehend Utilizing shorter URLs is a practice. With these blogging best practices in mind, you'll be on the ideal track to building a blog strategy and creating content for your readers.

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From what Ive learned, technical SEO gets you up to now.  To reach the top and remain there, an article needs to be useful to the reader.  The biggest reason for this is because it contrasts with Googles number one want to rank the finest content . To help you out, here are six of those blogging best practices Ive used to help my website posts ranking.  By the end of the article, youll have a playbook.    The Perfect Word Length Should you Google Perfect word length for a blog article youll come across this commonly used chart in the Serp IQ research: a lot of men and women use this graph to justify writing really very long posts. In my experience, a super-useful 200-word manual will outrank a manual of 2,000 words daily.  However, my personal guideline would be to aim for 1,500 words.  And while I just said there's not any perfect span, I follow this principle since it forces me to think about all angles of this topic Im writing about.

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  Why Short, Concise Paragraphs Do Well Individuals dont read things on the World Wide Web anymore. They scan.   Consequently, if you would like to keep people youve got to break down your writing into succinct paragraphs. They seem like work.  They scare off people.  If you frighten off people, they leave your site.  And if they leave your site, thats an indicator to Google that your article isnt quite beneficial.  And if its not useful, you start to drop in rankings.  So, when you write, start looking for opportunities to divide your paragraphs into shorter chunks.

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The first headline has the answer to the problem inside.  How can you fry an egg Utilize cooking spray.   Theres no reason.  The headline creates interest.  You dont know what is going to create an egg easier to fry unless you keep reading. And if they remain on your webpage longer, thats an indicator to Google which youve got great content.  Therefore, after youve written your article, go back and search for opportunities to make hooks.  If you need assistance with your pins and headlines, 1 resource I turn to time and time again is that this free guide on how best to Write Magnetic Headlines. The Big Benefit When You Use Steps and Lists Have you ever wondered why we like lists so much It turns our brains are wired for lists. A study conducted by Florida State University found that list-making eliminates the cognitive effects of unfulfilled objectives. Participants in the study were far more likely to achieve aims if they generated lists compared to those who didn't.

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A Featured Snippet is simply an answer to a search result that Google chooses from an articleand most often its in the kind of a listing.  From the example above, Google shows a number of steps on how best to plan an occasion right within its own results.  The motive Featured Snippets are so valuable is that if your article is the one Google chooses to attribute, your click-through rate skyrockets. Ive seen firsthand how valuable Featured Snippets have been for many of Wild Apricots posts, as theyve increased our ranks and our visitors.  If you want to obtain a Featured Snippet, theres some speculation about how Google picks them, but generally whenever I write a blog post, I try to include lists or steps as often as possible.   The Kinds of Images That Work Best Take a look at these two pictures.   Its not only that the picture of rocks isnt attractive, its that were actually hardwired to like images of people improved.

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Because I started using pictures of people in my blog articles, Ive discovered they get shared a lot longer, which is just another variable Google considers in its positions.  Its a small change that makes a significant difference.    Your Posts Must be Evergreen Perhaps you have clicked on an article from a Google search result simply to find the content outdated When I encounter obsolete articles, I click on the back button and try another result. Thats why should I want something to rank highly, I attempt to make whats called evergreen contentcontent that stays relevant over a long time period.  This implies I avoid writing about matters which have time-based info or fads.  Some of Wild Apricots evergreen content has been at the top of Googles search results for years. If youd like my full playbook on nonprofit SEO, you can watch my free webinar How to Grow Your Organization by Obtaining Lots and a lot of Traffic to your site.